FauxPolitik

Wednesday, August 20, 2003

Re: Corporate doublespeak: Razor, I can't tell you what a laugh I got out of the 'graphs you quoted. If I heard about one more pardigm shift between '96 and '00 I was going over the wall, armed. The damn thing shifted more than Volkswagen with a bad tranny. And nobody knew what the hell it was in the first place. The funny thing is, as a sales peon, we never knew where it was coming from. This helps explain it.
New York-based Deloitte Consulting admits it helped foster confusing,
indecipherable words like "synergy," "paradigm," and "extensible
repository," but now it has decided enough is enough. On Tuesday it will
release "Bullfighter" to help writers of business documents to avoid jargon
and use clear language.
What do they say, "Those who can't do, consult." So Delloitte (and Andersen, and PWCL, and Ernst & Young, since no good idea goes uncopied) came up with all this jargon to confuse the hell out of people so they can sell them software to clean up the mess. These guys are good.

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